Tag Archives: Content Strategy

Probing Our Future

For some time, I’ve been mentioning The Transformation Society, a new organisation I co-founded with Dr. Neus Lorenzo. We are very excited about a project we will be doing at this year’s TCUK conference. Advertisements

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Pot Shots: They’re So Easy

It’s been 15 years since I moved out of Paris, and three and a half since I stopped going there regularly to work. And still, I find myself feeling that the recent assault in the French capital was an assault … Continue reading

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The Evolution of oXygen 17

For the last few weeks, I’ve had a chance to play with the beta of oXygen 17, which has just been released by publisher SyncRO Soft. In keeping with my previous post, I’m going to focus on how the software is evolving. … Continue reading

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Transformation Society Collaborations with Adobe: Comprehensive Links

Update, 17 September 2015: Adobe has a new platform for its recorded webinars. Links to the recordings are now updated and will work correctly. It is important to follow the Instructions for viewing them, which is also updated. ————————————– As Promised, here … Continue reading

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The Transformation Society

For some time now, some of you have heard me speak of The Transformation Society. The idea came when we were talking about The Information Society, and realized that what was needed was not more information, but transformation! Transformation of … Continue reading

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My Next Webinar – Join me for “Building Loyalty by Product Design – When customers become stakeholders”

Thursday, 14 August at 14:00 CEST, 1:00 pm BST, 8:00 am EDT My next free webinar takes a content strategist’s approach to the use of social media to feed back into product design and build customer loyalty. Once a customer buys … Continue reading

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First Steps: Structured Content Strategy Spain

Last week, we had the first Structured Content Strategy meeting in Spain (to our knowledge) organized by Urbina Consulting and Blue Stream Software in Valencia. The turnout, as expected, was small. OK – it was WAY smaller than expected. Still, it was … Continue reading

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