Adobe FrameMaker 2015: Traditional Future

Adobe’s newest suite of technical communication products, TCS 6, has just appeared, all new and squeaky clean, with its lead products rebranded as “2015 Releases.” I’ll write again later about the suite as a whole, but this post is specifically about FrameMaker.

FrameMaker is arguably the lead product in this suite, and its 2015 incarnation is one that finds inspiration in its original roots – going back to the source – and in a firm vision of a multichannel, multiscreen, multimodal future.

It seems to be the year for abundance of new and genuinely useful features in tech comm editors, and FrameMaker boasts its share of ’em. I’m sure lots of other bloggers and reviewers will enumerate them for you, and evaluate their implementation or their overall utility. I’m interested in writing about the impact of some of these new features, and what that means for two futures – a future in our profession that is a quickly moving target full of unknowns, and a future for the application itself that might be surprising.

Continue reading “Adobe FrameMaker 2015: Traditional Future”

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How the Humanist Nerd Approaches Software Tools

The Humanist Nerd explains how he approaches posts about software for technical communication, especially when he has a relationship with the company that publishes it.

In the last while, I have occasionally written something that resembles a review of technical communication editing tools. As we enter a new string of product releases, I’d like to take a moment to explain where I’m coming from, and why I do these the way I do. Continue reading “How the Humanist Nerd Approaches Software Tools”

TCS 5: Adobe’s Bold Move

At the beginning of 2014 Adobe released Technical Communication Suite 5, with new versions of all its key software elements.

As I mentioned in a recent post, I’ve been asked to blog on a lot of subjects. This is one. I’m not going to review TCS 5, or enumerate the new features, many competent people have done that already long ago. I am going to talk about what I think is a major move by Adobe in this release. It’s a good move, in my view, and one that is not without risk to the company.

Full Disclosure

I work with Adobe, and they asked me to review their software, to which they give me access without charge. No one in my position is going to write a negative review and publish it. However, if I did not have positive things to say about this software, I would simply not write about it at all. In any case, this is not a review, and the opinions in this post are my own, and are not influenced by Adobe or anyone else. As always, I reserve  the right to my own independent opinion, and that’s what you’re getting here.

Continue reading “TCS 5: Adobe’s Bold Move”

My Next Webinar – Join me for “Building Loyalty by Product Design – When customers become stakeholders”

Thursday, 14 August at 14:00 CEST, 1:00 pm BST, 8:00 am EDT

My next free webinar takes a content strategist’s approach to the use of social media to feed back into product design and build customer loyalty.

Once a customer buys your product or service, it becomes the main communications channel with your company. That means that the content contained in your product (interfaces, messages, manuals, ergonomics and esthetic design, etc.) must be on message with the rest of your content strategy. One way to build that message, and improve product design in the process, is to build true integrated communities of stakeholders that include your customers as equal players with your internal teams: design, development, marketing, management, etc.

These communities are far from a simple Facebook page, or “user forum.” They require attention, care, and feeding, and the reward is a degree of loyalty money can’t buy.

Sign up to attend

EuroIA – Design for Good

I can’t begin to express how much this year’s EuroIA conference affected me – in so many positive ways.

This was a conference of Information Architects, which I attended for the first time 2 years ago, in Prague. This year’s edition was in Edinburgh, and I was pleased and honoured to be included among the speakers.

What struck me most about the programme, was that without having any announced theme, almost all the presentations, from Lisa Welchman’s opening keynote to the closer by Andrea Resmini, touched at some point on the need for those of us who design and develop content and the systems that deliver content to people to think humanistically, to be ethical, to think about doing – or “designing for” – good. Continue reading “EuroIA – Design for Good”

Summerfall Conference Season

In June and September your Humanist Nerd spoke at four different conferences. In this post, I’ll tell you about UA Europe, Congility, and TCUK. I’ll save a separate post for EuroIA.

UA Europe – In a Class By Itself

UA Europe has always struck me as different from other tech comm conferences in Europe. I’m not totally sure why, but the audience seems a bit different – perhaps with more of a traditional tech WRITING orientation. This is not to say that they aren’t interested in new aspects of tech comm practice, just that they may be more preoccupied with the specific writing aspects.
Continue reading “Summerfall Conference Season”